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Recent Trends In Advertising-22.08.2019

Recent Trends in Advertising

With a view to provide information regarding the recent changes in advertising, department organized a workshop on “Recent Trends in Advertising” on 22nd August 2019. Resource person, Dr Ruchi Gupta , Assistant Professor , Shaheed Bhagat Singh College ,University of Delhi talked about about digital advertising , native advertising , breaking stereotypes and old age taboos in today’s advertising era , usage of advergames by brands , customer engagement and story telling concept in the advertising.  The session was made interesting by showing advertisements through the videos and PowerPoint presentation.


Posted By : Aditi  |   Posted On : 10-04-2020  |  At : 12:18:53